Marketing communications, such as factsheets, websites, pitchbook, press releases or social medias’ posts, are among the main communication tools used by asset managers to make their funds visible and stand out from their competitors.

The marketing communication compliance has clearly become a hot topic, as the content and presentation of marketing communications are subject to European and national-level requirements, and as some national regulators are setting-up, or continue to apply, control processes on such documents. Recent examples in the press show that regulators are becoming increasingly focused on this topic, and imposing sanctions for non-compliance.

In order to support our clients in this area, we offer a turnkey service of marketing communications review, including websites, as well as the development of control plans, listing the applicable requirements in the jurisdictions considered for our UCITS and AIFMs clients to prepare and control their own marketing communications.